Every few weeks we come across another article written by a graphic designer touting the horrible things that will happen to your business if you buy a cheap logo. They often claim that cheap logos are unoriginal. Or forgettable. Or…
It seems to be a rare thing these days to find a company that sticks with its logo for more than a few years. And for organizations like sports teams, which are constantly trying to stay fresh and relevant to…
Let’s be honest. This is a loaded question. And the answer you get will almost certainly depend on whom you ask. Today we’ll look at the prices we often see people say are a fair price for a logo. We recently…
Last week we posed the first seven of fifteen questions you should ask about your logo design, whether you already have a logo, or are considering a new logo design. These questions will help you make sure that what you…
Whether you already have a logo, or are considering a new logo design, you’ll want to make sure that what you end up with is right for your business or product. Perhaps your current logo just doesn’t seem to fit…
Every few weeks we come across someone who needs more information about how to legally protect their logo design but isn’t sure what to do. Making matters worse, when they ask what they should do in an online forum, the…
Just a quick link to an ebook we have posted at slideshare that walks you through the basics of logo design—what you need to know about colors, fonts, and the idea your logo represents, plus answers to questions like: Do…
We put together a little presentation that walks you through the basics of logo design: what you need to do before you start, what others have done, and a great tool for getting the job done. Check it out: Logo…
We’ve written before about how you can create a great logo design. So if you’re interested in the how-to, click that link. But what exactly makes a logo great? What is it about your favorite logos (or the logos you see…
Every once in a while we get an email from an upset customer saying something along the lines of: “You guys are jerks. Nothing about your service is free.” Well, that’s just not true. And we wish these upset customers…