When you analyze the most prevalent and well-designed logos of all time, you quickly realize just how simple many of them are and how often they utilize basic geometric shapes to get their message across. Geometry is an incredibly powerful…
The term “less is more” first appeared in an 1855 poem by English writer Robert Browning. In the poem, Browning is writing from the perspective of a painter who is complaining to his wife that all of his peers try…
When you’re designing a logo, selecting the right typeface is one of the most important decisions you’ll make. A typeface can convey your brand’s personality, enhance readability, and create a timeless appeal for your logo. With so many typeface options…
Are you searching for the perfect font to elevate your logo design and create a modern, polished brand identity? You’ve come to the right place. In this comprehensive guide, we’ll explore the world of modern fonts and how they can…
When it comes to designing a logo, choosing the right font is one of the most important decisions you’ll make. The font you select will play a significant role in how your audience perceives your brand. But with so many…
Creating a logo can seem daunting, especially if you’re not a trained graphic designer. However, with the right tools and guidance, you can easily design a professional-looking logo. Photoshop, a widely used image editing software, provides a powerful platform for…
Choosing the best colors for your business logo may seem like a simple task, but it plays a significant role in how your brand is perceived by your target audience. Color psychology suggests that different hues evoke specific emotions and…
Memorable logos are 13% more likely to catch the consumer’s eye and 7% more likely to make them curious about the brand. This means that your company’s logo (and overall design) is a part of your marketing plan that you can’t overlook.…
The BBC (British Broadcasting Corporation) spent $1.8m on their company logo. Companies pay anywhere from a few dollars to millions for logo designs. This goes to show the importance of logos to branding and marketing efforts. There are several considerations that you…
Whether you are writing a new blog post, working on a new company logo or even the wider branding style of your company, there are certain unspoken rules about fonts that can and cannot be used. There are an unfathomable number…