When asking yourself why bothering to build a portfolio is so important, think of Sir Ridley Scott. Although known today as an established movie director, Scott—in his early days—still had to carry a portfolio and try to convince someone to…
How a company handles its promotional apparel is a direct reflection of that company’s core values. You can tell a lot about a brand by the level of effort that they put into their promotional apparel. This goes beyond what…
Do you want your business to be the next Apple or Nike? Perhaps you’d settle on becoming larger than Amazon? Hold on, before you decide to buy that private jet, 250-yard swimming pool, or zoo the size of California—let’s take…
You might think business cards are outdated in our modern digital world, but you’d be wrong. Having an eye-catching business card design is still a great way to ensure that you leave a lasting impression on your clients. Business card…
When it comes to designing a logo, choosing the right font is one of the most important decisions you’ll make. The font you select will play a significant role in how your audience perceives your brand. But with so many…
Is there a one-size-fits-all measurement for business cards, or do the perfect dimensions vary depending on your industry and goals? The standard business card size of 3.5″ x 2″ has been a staple for decades, but is it the best…
You’re probably staring at a blank business card template, wondering what information to include. Do you include your logo? How do you ensure it aligns with your brand’s visual identity? What typography should you use to represent your brand accurately?…
You meet John, a potential client who seems interested in your services. Weeks later, John is going through the stack of business cards he collected at the event, trying to remember who you are and what you had to offer.…
Did you know that 72 percent of people base their opinion of you on your business card? That’s right, if your business cards are amazing, you’re more likely to land a new client or customer. If your business cards are cheap-looking…
Whether you are writing a new blog post, working on a new company logo or even the wider branding style of your company, there are certain unspoken rules about fonts that can and cannot be used. There are an unfathomable number…
